Helping Farmers Launch Their Own Food Brands


(Akash Mathew) #1

Name of company/organisation:
CIED

Link to website:
cied.in

Short description of your company/organisation:
We are a technology company that uses the web, mobile and blockchain technologies improve quality, sustainability and fairness of agri-food supply chains.

Describe the challenge you are facing:
We are helping an Indian farmer cooperative to launch a chocolate brand in Europe as a pilot project. Our challenge is to build a strategy to sell 20,000 bars of chocolate in the next 12 months.

Why is the challenge important to your company/organisation?
It’s the pilot project and this helps us to understand the market better.

Are you looking for one student or a team of students?
A team of 4

What are the language requirements to work on this challenge?
English, German, Dutch

How many hours do you estimate this challenge might take?
100


(Tan Tran) #2

Different brands for different types of farmers, but group them together


(Akash Mathew) #3

It’s just one single brand and one single cooperative who co owns the brand.


(MM) #4

The challenge appears to be unrelated to the declared objectives/competences of the company


(system) closed #5

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